In this social media era, the pictures we use to post on social media of our restaurant have a great impact on customers. The more beautiful the picture is and the more delicious it looks, the more customers will want to come in and try it. Let’s look at the technique of taking pictures that make anyone who sees it want to come in the restaurant. You have to keep in mind when taking pictures that how to take pictures to make your friends hungry. You can do this by getting close and seeing what is on this dish that is most likely to tempt the mouth. Zoom in and take the picture so that that thing is the most prominent.
1. Focus on using warm colors in taking photos. Reduce the brightness of the image a bit, but don’t reduce it too much, or the food will look dull and you won’t be able to see the details of what you’re photographing. If possible, use natural light. Try to avoid using the flash of your phone when taking photos, because it will create shadows and make the food look flat and dimensional. If there really isn’t enough light, you should use another phone to shine a light at a distance, which is better. And give importance to the shadows from natural light, because it will make the image look more realistic and interesting.
2. Take photos from the angle where we are sitting and eating, and have some action with the food. This helps add life and story to the photo. Capturing moments such as pouring milk into a tea cup, or when lifting the tea to drink, showing hands or any part of the body will make the photo look more dimensional.
3. Make the image size square. The ratio is 1:1 or Square. It is quite popular because this size of image will help us see the details of the food more clearly. Seeing it closer will make it look more delicious.
4. Try adding other elements to the picture. The image of food in the same old plate or cup may be too boring for some people. Try placing other unusual decorations next to the plate. It could be related items such as chasen, teapot while making tea, or a plant or a beautiful piece of cloth while drinking tea. This will help create a new atmosphere and make the picture look more unique.
5. Take photos directly from above to emphasize colors and shapes. By taking photos directly from above, such as from a high angle, when you have found a position to take the photo, move in as close as you can, even though some parts of the plate will be out of the frame, it will make the food and drink look more delicious. You will see all the details of the food and it will look more appetizing than taking a horizontal or 45 degree shot, which may only show some parts.
6. Find the highlight of the picture. Arrange the picture to make the menu that you want to highlight stand out clearly. Use a plain background color, such as placing it in the front or taking a picture with a special emphasis on that dish. This will make the picture not look too cluttered. Leaving some space in the picture helps increase eye comfort and makes the menu that you want to highlight more clearly visible.
- Don’t forget to take pictures of your menu to show the atmosphere of your shop so that people who see your pictures on social media can absorb the atmosphere of your shop, beautifully decorated with delicious-looking drinks and desserts, and see how good it would be if they were actually there.
Try adjusting the style of your restaurant’s menu photography to suit the restaurant’s atmosphere and concept. This will help make the menu look even more delicious. ^^
Source
https://www.pinterest.com/pin/374713631499402090/
https://www.ohhowcivilized.com/matcha-latte/
https://www.notonthehighstreet.com
Article from: Fuwafuwa
